Monster uses play from newspaper playbook

In a recent post by Cheezhead titled get ready to receive less for more with monster, Joel Cheesman pulls the covers back a little on “the Monster.” Their prices will be going up, while the amount of access goes down:

The number of resumes a user can view is decreasing from 60,000/yr. to 20,000/yr.
The cost for a single user with a national account will be increasing from $9,400 to $9,995 per year.

It’s beginning to sound a lot like newspaper rate cards. Readership goes down. Rates go up.