Newspaper Advertising

Posted on October 5, 2006
Filed Under Employment Websites, Local Level Recruiting, Out of Market Recruiting |

I often get asked why advertising in the local newspaper doesn’t work like it used to. Simply put…… because jobseekers are online now. It is proven that 0ver 80% of the jobseekers start their jobsearch online. It simplifies the job search, allows them to find exactly what they are looking for…. and in many cases, search for a job in their pajamas. Newspaper readership has been on the decline for decades. The newer generations just don’t read anymore. They surf…Surf the internet.